Profitable Lead Conversion for
Creative Studios

We help founders, executives and new-business teams win more work & make more money.

Who We Are

TLDR is a consultancy founded by Daniela Hornskov Sun and Ryan Goodwin-Smith.

Years of studio leadership means we understand exactly how profitable work is won. We're experienced in closing complex, high-value projects under pressure, and our practical strategies can be implemented quickly without disrupting creative delivery.

Services

Health Check


A new-business diagnostic

Win More Work


A repeatable process for landing better work

Make More Money


A proven method to protect your margins

Our Impact:



Read more in the FAQs

  • “They helped reposition our studio from reactive to proactive, from ‘busy’ to strategic.”

    — Kiri Haggart, CEO & Co-Founder @ Feed Me Light

  • "We learned so much, and were able to improve the running of our company immediately."

    Kye Dorricott, Founder & COO @ No Ghost Limited

  • "We started attracting better projects with more money and less chaos."

    Denis Bodart, Founder & CEO @ Feed Me Light

  • We have more confidence and more control because of Daniela and Ryan. Their frameworks are still baked-in to how we work.

    Kiri Haggart,  CEO & Co-Founder @ Feed Me Light